What we measured
We read London cafés' Google reviews for a living, so we count things while we are in there. Everything below is a count on real listings — no surveys, no estimates, and no individual business named.
The London cafés that answer every review
Fifty-seven per cent of London cafés reply to nothing. These ones reply to everything — and we went back and counted properly to be sure.
Read it →The London Café Review Report, 2026
We read every Google review reply published by 328 London cafés across 24 neighbourhoods — 2,907 of them — and counted what is in them. Free to cite.
Read it →Only one reply in eight says something and stands its ground.
We measured every reply London cafés wrote to an unhappy customer. Most either ignore what was said, or apologise for it. Very few do the third thing.
Read it →We read 2,907 replies from London cafés. One sentence appears at twenty-nine of them.
What happens when you count the actual words London cafés use to answer their reviews — not the advice about answering, the answers themselves.
Read it →The same measurement, run on your café instead of the 328. Free, about twenty seconds, and we write one reply for you before you pay anything.
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